Commerical Ethnography?

This is a company that uses ethnographic methods to do marketing research.  It is an interesting idea, but seems a little creepy to me. 

  1. pepperfromtheeast reblogged this from literary-ethnography and added:
    I like this method. I could do this someday. ;)
  2. badethnography reblogged this from literary-ethnography
  3. anthropologyatmassey reblogged this from literary-ethnography
  4. tanacetum-vulgare said: ah marketing, one of the few corporate fields for which an anthropologist’s specific skillset is directly transferable. THEY want to hire us, if no one else does. gives me the creeps too.
  5. literary-ethnography posted this